Short-form video has transformed the way brands connect with audiences on social, leading to a shift from traditional social media to modern social entertainment. Join Dash Hudson’s Chief Marketing Officer, Kate Kenner Archibald, and Chelsea Trout, Social Media Manager at Flamingo as they highlight the importance of adopting an entertainment-focused strategy across channels to outperform competitive benchmarks and drive ROI. Hear how the body hair and care brand is surpassing its rivals with the power of entertaining content and how leveraging insights from Dash Hudson helped to inform and empower them to take their social strategy to the next level.